School Library Journal
These additions to an ongoing series delve into the fascinating evolution of four of the most well-known names in the business world. Informative, engaging text pairs with vivid images to uncover the backstory of each brand, from significant milestones and visionary leaders to pioneering products that have shaped fields and industries. Key features spotlight the brands’ origins, profile influential figures, track sales growth, and showcase each company’s philanthropic endeavors. Each book is sorted into short chapters, and sentence structure is simple for beginning readers. In addition to offering an insightful look into the rise of these companies, the series stands out for its historical accuracy, drawing on well-researched sources to provide a reliable narrative of the brands’ journeys. The timeliness of the series makes it particularly compelling, as it arrives during a period when consumers are increasingly interested in corporate responsibility and the history behind the products they use daily, and the companies and brands they see in the media. VERDICT Larger collections in schools and public libraries would benefit from having this series on their shelves.